MRI Mediamark Reporter
Also known as: Mediamark
This database contains demographic and psychographic data along with media preferences for consumers of products and brands. Use Mediamark Reporter to find target audiences for marketing campaigns, advertising, and new product research. Does not work using Safari!!
- Setting Up Your MRI Account
- How to Sign Up and Search MRI Tutorial
- How to Read MRI Tutorial from the University of St. Thomas
- MRI Psychographic Sourcebook
- Understanding MRI Quintiles for Media Report database